Nur Farihah Binti Ab Hamid
17DUP19F1031
5.4
Discuss issue related to sustainable development in tourism and hospitality
industry.
This article about Islamic Tourism: The
Impacts to Malaysia’s Tourism Industry. The tourism industry is well known with
the visitation of tourists from one place to another. Travel and tourism relate
to the activities whereby travelers having a trip outside their usual
environment with the duration of less than one year (WTTC, 2012). There are
types of tourism's which are, mass tourism, sports tourism, heritage tourism,
island tourism, adventure tourism and agriculture tourism. However, a new
tourism product that's based on religious or spiritual attribute has emerge
such as Islamic tourism through events, volunteering and community based
initiatives. This requires understanding that leads into need of in-depth study
on how it was perceived in terms of demand and supply.
The positive impact of the tourism is an
activity which promises a profitable chain of economic opportunities (Othman,
Mohamed & Aziz, 2012). There are increasing number of travel agencies
starting to develop Muslim packages in Malaysia and even outside Malaysia. This
will help to generate more income to Malaysia especially through tourist from
the Middle East who well known with high spending power. Islamic tourism
product can be as the medium to attract more tourists and becoming a powerful
weapon to meet the attraction of visitors religious fulfillment (Bhuiyan et al.,
2011) which will help to contribute to the development of the local economy and
poverty reduction (UNEP, 2011). Islamic tourism provides a lot of job
opportunities for local people especially for those who are emphasizing the
Islamic lifestyle. For example in hospitality, this industry usually hardly
hiring workers who are wearing hijab especially in the hotel industry.
The negative impact Islamic tourism in
Malaysia is it will make other people who’s not a Muslim people will judge on
how Muslim people doing on travel. For example, they will disturb Muslim people
when they go travelling. Islamic tourism in Malaysia will also face trouble if
the other country will not make any business with Muslim country. Otherwise,
other non-Islamic countries will declare war if they are dissatisfied with the
business that they received when they are doing business relationship with
Islamic countries.
When people their countries come to visit
our country and if there is something that are unexpected problem happen. The
ministry of tourism in their country will blame the country for the Islamic country
suffer a lot of loss in their financial.
Islamic tourism is a new trend of tourism
product which seen as a new contributor to Malaysia economic especially in the
tourism industry. The emergence of Islamic tourism around the world has
triggered Malaysia to develop more strategies and plans to provide sufficient
products and facilities to Muslim tourists. Malaysia has large opportunities to
develop Islamic tourism due to Islam is the official religion of the country
and taking advantage to the stability of politics and economics. Furthermore,
Islamic tourism can be considered as sustainable tourism because it contributes
positive impacts to environmental, preserving and conserving the socio-culture
value while generating income to local people, whereby mostly local people
serve the tourists with Islamic value considerations.
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