PREPARED BY : NURUL HANISAH BT KAMARUL HATTA
NO.MATRIX : 17DUP19F1013
REFLECTIVE JOURNAL (10%)
Current Trends and Future Outlook for Global Tourism and Hospitality
5.1.1 Identify issues and trends in the tourism and hospitality industry (Technology)
Today, nobody doubts technology’s importance in tourism and how it has influenced and continues to shape, the way we travel: from the vacation destination we choose, all the way to what we do once we're there and even in the time after we've come back from our adventure. We can find a lot of content online about technology's influence in the tourism industry. The field of tourism and hospitality is a fast changing one. Because tourism is not a single discipline but is connected to many other aspects of life it is constantly changing. The use of technology in the hospitality and tourism industry has helped speed up operations and helped the traveling process much more enjoyable and efficient. Technology not only helps large chain hotels, but can also be useful to other smaller companies in the industry.
Technological implements: The demands in tourism for safety, security and accessibility are assessed with enhance technological implementations in TUI Group. The organization has use the internet based services to offer high integration of customers into their services with organization for registration, payment, offers and availability of resources. Web and mobile applications are being used to serve the customer demands in time with quality services.
Technological issues have positive and negative such as interactive reservation systems, guest-room innovations ,data mining ,yield management and so on .we must remember seven of the latest technology trends that hospitality companies should be aware of.
Technology Trends in the Hospitality Industry :
1. Recognition Technology
2. Robots
3. Chabot’s & Artificial Intelligence
4. Internet of Things (IOT)
5. Big Data
6. Virtual Reality
7. Augmented Reality
In conclusion, technology has helped tourism and hospitality industries replace expensive human labor with technological labor. This helps reduce labor costs, but also helps avoid customer service issues. There is a global increase in tourism and hospitality both in tourist arrivals and tourism expenditure. The trends that are mostly affecting the industry are the increased concern with guests’ safety and security, the enhanced diversity in the workforce composition, the importance of outstanding services leading to additional opportunities for increased revenue, the new technologies which contribute to improved guest services and enhance competitiveness, the population ageing that impacts directly on tourist demand and the tourism labour market, and the correlation between price and value which is very important for the perceptive guests of today.
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